Referral marketing where you’d least expect it

first_imgUsually, when RewardStream writes about referral marketing, we talk about referral programs run by financial services providers, telcos and ecommerces. These industries are the mainstay of our business and the types of client we work with the most.The products and services offered by these clients are usually the first thing that comes to mind when you ask a person what kind of things they refer friends to or receive referral s for. These are common, everyday things that people use or buy on a regular basis – chequing accounts, cell phone lines, internet connections, insurance plans, clothing, homewares and other goods. It makes sense for businesses offering these services to run referral programs.However, referral programs pop up in more unusual places too – which isn’t too surprising considering that referral marketing is one of the best marketing and customer acquisition channels, as well as having lower fees than other marketing methods. continue reading » 7SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblrlast_img

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